The internet is blowing up after football star David Beckham shared an exclusive picture with South Korean singer Park Ji-min on his Instagram stories. Beckham's 17-year-old son Cruz also appears in the snap.
French fashion house Dior teamed up with BTS star Jimin as a global brand ambassador earlier this week. Dior is among the world's biggest luxury fashion brands to realize the emerging importance of South Korean pop stars and football stars.
Of course, style icon David Beckham always commands attention whenever he appears on the red carpet in his custom-made suits.
The former footballer pushed fashion boundaries during his days at Manchester United, Real Madrid, LA Galaxy, and PSG, with the England international sporting dashing haircuts and forward-thinking wardrobe.
Football and Korean pop stars at Dior Men's Winter 2023-2024 collection fashion show
Dior named French World Cup champion Kylian Mbappe its global ambassador for menswear and the Sauvage scent in December 2021. Italian brand Gucci signed a $12 million deal with England star Jack Grealish in April 2022.
In August 2022, South Korean footballer and Tottenham ace Son Heung-min starred in Calvin Klein's underwear campaign. The forward also starred in a campaign for Burberry in the summer of 2022.
Do you see a trend here? The bridge between fashion and football and K-pop stars continues to bloom.