Puma and AC Milan have proudly unveiled their innovative home jersey for the 2023-24 season.
The design draws inspiration from the Northern Italian city's unique culture and aesthetic.
Puma x AC Milan 23/24 home kit
The timeless black and red stripes of the Rossoneri have been given a fresh twist, with a tonal chevron or “V” shape design symbolizing the lively spirit of Milan and the club's lasting heritage.
The subtle but visually dizzying pattern instantly gives texture to the new AC Milan shirt.
The stripes also take on a repetitive “M” on the kit's front, establishing a link between the club and its city.
The jersey incorporates a black V-neck collar, black sleeve cuffs and trim that gracefully merge into the overall aesthetic. At the rear, the collar text proudly displays “AC Milan.”
The badge, of course, sits over the heart with the leaping Puma logo on the right of the shirt. The shirt sponsor is also in white.
The Rossoneri nearly made it to the Champions League final this year, only to lose to rivals Inter Milan three-nil on aggregate. It'll be interesting to see what young talent and veterans like Olivier Giroud can do in these new kits next season.